Client:

AppFolio

Services:

Marketing Strategy / Campaign Management / Creative Direction / Podcast / Content Creation / Copywriting / Events / Video Production

AppFolio powers the real estate industry with effortless solutions for 20,000+ customers in property management and investment management. I led marketing programs on the Investment Management acquisition team for 2.5 years and helped increase revenue by 95% YoY.

Campaign Management

Investors Want AppFolio

  • 120% to MQL goal

  • 109% Closed Won Deals goal

AppFolio Alpha

  • $847k Pipeline

  • $300k Revenue

AppFolio Customer Conference

As part of the annual AppFolio Customer Conference, we hosted an exclusive golf event and upscale steakhouse dinner for our most valued customers. Leveraging a $60k budget, we created moments of meaningful engagement and lasting impressions with every detail.

Invested. Podcast Launch

Digital Rebrand

Previous

Limeburn Hill Vineyard
Next

Chef Taja Newell